How MarketJoy Helped
Mediorbis Scale Nationwide
Patient Care

Generating 10 Qualified Leads Per Month in Just 8 Weeks

10

Qualified Leads/Month

8 Weeks

Time to Results

20+

Years in Healthcare

Mediorbis Leading the Charge in Nationwide Patient Care Since 2001

Mediorbis: Leading the Charge in Nationwide Patient Care Since 2001

Founded in 2001, Mediorbis is a privately owned and operated digital health company on a mission to ensure that every patient in nursing homes receives the care they deserve, regardless of their payor source.

Recognized among the top 5,000 fastest-growing private companies in America by Inc. Magazine for three consecutive years, Mediorbis provides essential services nationwide, ensuring top-notch care for patients wherever they are.

The Struggle to Scale

Just like other companies operating in the healthcare sector, Mediorbis faced challenges in consistently obtaining quality leads because of the nature of the sector. While Mediorbis was determined to ensure that it offered much-needed care to the patients in nursing homes, the company did not have enough personnel or other means to implement an effective cold lead generation strategy. It is for this reason that Mediorbis faced difficulties in ensuring that it had access to a continuous flow of quality leads. Moreover, without an effective strategy, Mediorbis’s growth would be compromised, hence the need to look for a partner to assist with this challenge.

Mediorbis' Aspirations

When Mediorbis realized they needed an improved way to generate leads, they were ready to try some different ways to help them solve their current issues. This demonstrates the company’s desire to change and work with MarketJoy and take a proactive step toward reaching its business goals. The ultimate objective of the two companies was to create a greater quantity of high-quality leads that would result in an increase in the number of meetings and new contracts being secured by Mediorbis.

Expand their business by increasing the volume of high-quality leads, enabling them to secure more meetings and contracts.

MarketJoy's Strategic Approach

A comprehensive, data-driven methodology designed to deliver consistent, high-quality leads.

A Comprehensive Onboarding Process

was thoroughly conducted to
understand Mediorbis’ strengths,
weaknesses, and specific needs.

MarketJoy’s Proprietary Cold Email Platform:

This platform allowed for precise targeting and timing, ensuring that Mediorbis’ outreach efforts were reaching the right people.

Targeted Messaging Development:

We crafted strong, personalized messaging templates that resonated with the decision-makers in the healthcare industry. The messaging was designed to highlight Mediorbis’ unique value proposition, ensuring it reached the right audience.

Continuous Testing and Optimization:

MarketJoy tested every aspect of their campaign numerous times to improve their approach. They used A/B testing for some of their messaging variations and changed their strategy to improve how well they performed based on the results achieved during the test period. They monitored every aspect of the campaign on an ongoing basis for real-time feedback to make changes as necessary and achieve a better outcome as a result.

MarketJoy’s Proprietary Cold Email Platform:

This platform allowed for precise targeting
and timing, ensuring that Mediorbis’
outreach efforts were reaching the right people.

MarketJoy’s Proprietary Cold Email Platform:

This platform allowed for precise targeting
and timing, ensuring that Mediorbis’
outreach efforts were reaching the right people.

MarketJoy’s Proprietary Cold Email Platform:

This platform allowed for precise targeting
and timing, ensuring that Mediorbis’
outreach efforts were reaching the right people.

MarketJoy’s Proprietary Cold Email Platform:

This platform allowed for precise targeting
and timing, ensuring that Mediorbis’
outreach efforts were reaching the right people.

A Comprehensive Onboarding Process

 was thoroughly conducted to understand Mediorbis strengths, weaknesses, and specific needs.

MarketJoy’s Proprietary Cold Email Platform:

This platform allowed for precise targeting and timing, ensuring that Mediorbis’ outreach efforts were reaching the right people.

Targeted Messaging Development:

We crafted strong, personalized messaging templates that resonated with the decision-makers in the healthcare industry. The messaging was designed to highlight Mediorbis’ unique value proposition, ensuring it reached the right audience.

Continuous Testing and Optimization:

MarketJoy tested every aspect of their campaign numerous times to improve their approach. They used A/B testing for some of their messaging variations and changed their strategy to improve how well they performed based on the results achieved during the test period. They monitored every aspect of the campaign on an ongoing basis for real-time feedback to make changes as necessary and achieve a better outcome as a result.

The Transformative Outcomes

MarketJoy successfully generated a steady stream of 10 qualified leads per month within just 8 weeks, addressing Mediorbis’ challenge of inconsistent lead generation and supporting their growth objectives.

10

Qualified Leads

Per Month

8

Weeks

To Achievement

100%

Consistent

Lead Flow

Ready to Transform Your Lead Generation Strategy?

Facing similar challenges? Discover how MarketJoy can propel your business. forward just like we did for Mediorbis.