Lead Generation Tag

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text][/vc_column_text][vc_column_text]Are you struggling with generating leads for your business?  You could be doing everything right — using content marketing...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text][/vc_column_text][vc_column_text]Many companies have heard of lead generation services, but they're not sure what they are or how they...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text][/vc_column_text][vc_column_text]The strength of your sales pipeline influences how much revenue you generate this week, month, or quarter. You need...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text][/vc_column_text][vc_column_text]Every business wants more leads.  More clients.  More revenue. But what is the best way to do this for your business? Should...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text][/vc_column_text][vc_column_text]For decades, companies have struggled to strike a balance between lead quality and lead quantity. While more leads...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text][/vc_column_text][vc_column_text]Sales pipeline management is at the core of everything we do in sales. Every organization has its own...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text][/vc_column_text][vc_column_text]The world of sales has changed a lot in the last 20 years. From the time when people...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Why is creating an effective sales pipeline a nightmare for some businesses? Is it as daunting as some people make it out to be? Well, it depends on how you do it. After you read this short article, you will have a full understanding of how to build a robust sales pipeline.
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Why You Need Effective Buyer Personas for B2B Lead Generation

A buyer persona is a hypothetical customer that serves as a model of the buyer you want to target. Personas are based on an ideal customer profile (ICP), which is a set of metrics that guide your overall sales strategy. Personas take this information and build it out to clarify the needs, behaviors, goals, and concerns of your audience.

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="grid" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text el_class="list_style_css orange_color_list_type"]Many of the Oil & Energy businesses that we work with don’t just want one-off, short-term relationships with their clients, they want to build repeat business.